Yes Bank said it has implemented TransUnion’s seamless onboarding solution, which enables the bank to onboard its credit card customers seamlessly, efficiently and quickly. The solution has been uniquely designed to enable a digital, streamlined onboarding process that delivers the experience consumers prefer such as fewer customer information fields to input, no physical paperwork and comparatively lesser time required for completing the credit card application. It will now be a completely digital process wherein a digital application link is sent to the customer, which the customer can complete from the comfort of their homes along with a video KYC. Further, the solution significantly reduces the integration time and effort for the bank, while encompassing credit/risk decision workflow for digital end-to-end onboarding. Rajanish Prabhu, Business Head – Credit Cards & Merchant Acquisition at the bank, said the new facility is in line with the bank’s focus on delivering the convenience of digital experiences that technologically savvy customers’ demand.
