Insurance company Digit Insurance has partnered with Flipkart to launch a mobile protection plan for people who purchase smartphones on Flipkart’s platform. The company said it has designed this product keeping in mind the gap between the mobile policies currently available in the market and customer expectations. The objective is to make the insurance claim process simple for customers and for this, it has come up with a disruptive model of insurance, an insurance product for mobile screen damage only with pre-decided fixed benefit, the insurance company said. This is first for an insurance company to introduce in India for smartphones. The key feature of this product is that if a screen damage happens, customers get this pre-decided amount, that is, flat 20% of the invoice value of the phone. According to Jasleen Kohli, chief distribution officer, Digit Insurance, the beauty of this product is that it reduces the claim processing time drastically which adds to the convenience for the customers.
