ING Vysya Bank has selected Mindtree as strategic digital partner for its next generation mobility program. As part of this deal, Mindtree will help ING Vysya deliver multi-channel and multi-platform banking experience to its customers while creating a digital roadmap designed to help the bank penetrate untapped markets with a simple yet differentiated service, according to a statement by the IT services firm. The first phase of the engagement saw Mindtree conceptualize, design and develop a retail banking hybrid mobile application to drive efficiency and engagement across multiple channels including Android, Windows, BlackBerry, J2ME and Website based platforms. This application provides a comprehensive retail banking experience to customers. It brings exclusive features, such as multi-balance meter, shopping and deals, gift cards and cheque scan making it more engaging and relevant to customers.
