ICICI Bank has increased the number of its fully-automated Touch Banking branches to 100 in 33 cities across the country. These branches, which are open 24X7, help customers do real-time cash deposits, withdraw money, deposit cheques and get instant receipts, transfer funds, open fixed deposits and generate bank statements. It also offers account related information through Internet banking and video conferencing. The bank said it observed that an individual spends around 10 hours a day at work. It leaves very little time to do routine works including day-to-day banking. So it felt the need to offer its customers an option of banking at their convenience and at any time of the day. The bank had started offering the Touch Banking services over a year ago. Transactions at Touch Banking branches have doubled in the last six months to close to 2 million in February 2014. Around a 100,000 new customers transact at these branches every month. The bank also said it will open new Touch Banking branches not only in big cities but also in small towns. The bank has already opened Touch Banking branches in cities like Rajkot, Vadodara, Vizag, Lucknow, Raipur, Surat, Siliguri and Guwahati, among others.
