Abu Dhabi’s al Hilal Bank has come up with an imaginative way to attract women in the UAE – a credit card that with a scent. Called Laha, meaning ‘For Her’, the credit card lets off a smell through an absorbent pad on its top right corner. Hind Al Oud, a perfumer that specializes in musky Arab scents, has partnered with Al Hilal in the creation of the themed card and will be providing customers with a complimentary package of perfumes to get them started. A bank spokesman said any scented matter could be applied to the card. Scented credit cards have existed for years, but this appears to be the first scented card designed to empower women.
