Pakistan’s Easypaisa, a branchless banking service in the country, has develeoped an end-to-end online payment solution to facilitate different payment options for online merchants and customers. The solution, called Easypay, bundles secure, centralized and convenient payments available on easy to plugin APIs, with widespread access through multiple channels, and value added services like advanced analytics and reporting. It is the first complete payment suite in the country. Easypaisa is a joint venture between Tameer Microfinance Bank and Telenor Pakistan. Using Easypay, customers can pay directly to an online merchant through their Easypaisa mobile account, or they can make payments at any of the 65,000 Easypaisa shops across Pakistan. They can also use their credit/debit cards safely and with no added cost through the Easypay platform.
