IndusInd Bank has extended its hyper-personalised financial super-app, ‘INDIE’, to all existing retail banking customers, targeting the migration of over 15 million accounts onto the platform. Designed to deliver a future-ready, secure, and comprehensive banking experience, INDIE integrates savings accounts, fixed deposits, loans, credit cards, mutual funds, and a range of other services into a single, unified digital interface, enabling a seamless and enhanced banking journey.
INDIE combines enhanced security with the ability to perform everyday banking transactions through a fully digital, branchless onboarding process, featuring industry-first innovations such as the Numberless Debit Card, Virtual Single-Use Card, and Dynamic ATM PINs. With over 1.4 million new accounts and a 50% monthly active user rate, well above the industry average of 40%, INDIE showcases its strong functionality and growing appeal to customers seeking a modern, personalised and a streamlined banking experience.
Ms. Charu Sachdeva Mathur, Head – Digital Banking & Strategy (Existing Business), IndusInd Bank, “Our commitment to innovation is reflected in industry-first features like the Numberless Debit Card and Virtual Single-Use Card, enhancing security while delivering unmatched convenience. With INDIE, we aim to create a future-ready digital banking ecosystem that caters to the evolving needs of our customers, ensuring they have access to a comprehensive range of services at their fingertips.”
Beyond its core banking capabilities, INDIE offers meaningful customer benefits, including up to 3% rewards on select brand and fuel spends, zero forex markup on debit card transactions, and complimentary lounge access. Customers can also leverage smart deposit options, including interest rate-linked savings, auto-sweep features, and a flexible line of credit up to Rs 5 lakh, tailored to individual financial needs.
