A new report from Accenture highlights India’s significant progress in leveraging generative AI and automation to boost business outcomes. According to the study, 79% of Indian organizations reported that their investments in AI have met or exceeded expectations, with 64% planning to further strengthen these capabilities by 2026. This puts India at the forefront of AI adoption, particularly in finance and related sectors.
The global report, titled “Reinventing Enterprise Operations with Gen AI,” reveals that companies with fully modernized, AI-led operations are achieving remarkable results, including 2.5x higher revenue growth and 2.4x greater productivity than their peers. However, the standout finding for India is the surge in companies with AI-led intelligent operations, which has tripled from 8% in 2023 to 25% in 2024. This surge demonstrates the country’s rapid strides toward embracing AI in core business processes.
Finance emerges as a critical area where Indian businesses are harnessing AI, with 76% of companies already implementing generative AI use cases to streamline and optimize financial operations. Other sectors, such as IT & security (65%) and customer service (63%), are also benefiting from AI-driven enhancements.
Despite this, many Indian companies face challenges in fully transforming their operations. While some are “reinvention-ready,” 58% still struggle with operational changes due to insufficient data infrastructure. Globally, 61% of companies report that their data assets are not ready for generative AI, highlighting a universal challenge in scaling AI-driven projects effectively.