YES BANK has announced the launch of YES PAY EASY, a mobile application that enables small-scale merchants such as traders, retailers, and professionals, to accept instant cashless payments from their customers. YES PAY EASY empowers merchants to transact with their mobile phones through multiple digital modes like Bharat QR, Tap-On-Phone and SMS Pay.
The app has cutting-edge features to make merchants undertake a host of activities. Merchants can collect payments via multiple modes, share digital charge slips with their customers instantly, and generate reconciliation statements with a click. Merchants will also be able to track pending payments and send reminders to customers using the Khata feature, which helps merchants to record pending payments digitally and send reminders to customers.
It is designed for any individual or sole proprietor with a valid business licence, and happens to be an existing current or savings Account customer of YES BANK. The onboarding process has been kept simple through a Do-It-Yourself mode with intelligence-based guidance built into the app.
YES PAY EASY app has been developed in 8 languages (English, Hindi, Marathi, Gujarati, Tamil, Kannada, Telugu, and Bengali) to cater to customers across various geographies. It has been built in collaboration with Mastercard and Worldline India, two of the world’s leading payments and technology companies.
The rental cost for the merchant to use this application would be substantially lower than a regular POS terminal.
Commenting on the launch, Rajan Pental, Executive Director, YES BANK, said, “At YES BANK, it’s been our constant endeavour to facilitate the shift to a digitally empowered economy. Keeping this in view, we have time and again introduced propositions that not just offer our customers a rewarding banking experience, but also fulfil the government’s vision of Digital India. The launch of the YES PAY EASY app is yet another step in the same direction that will benefit merchants by providing them with a one-stop solution for all their business-related requirements. Given the host of features and benefits that it offers, I believe the app will facilitate ease of doing business within the country.”
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