YES Bank said that it has successfully conducted ‘Saaf Suthra Bharat’ campaign in Srinagar. The bank’s statement said more than 10,000 people participated in the ‘SSB’ campaign across nearly 400 YES Bank branches in India. Launched on Gandhi Jayanti, the campaign aims to imbibe a sense of cleanliness and responsibility towards environment among members of the local communities. Managing Director and CEO of the bank Rana Kapoor said the program is tha bank’s pivotal social engagement through which it endeavours to make a meaningful contribution to the needs of the local community that we are a part of.
