PayU India’s credit service, LazyPay, has partnered with Blinkit to introduce seamless one-tap mobile payments for its users. Blinkit customers will now benefit from a credit line without additional costs to merchants, enhancing their shopping experience. This integration allows Blinkit merchants to utilize LazyPay’s advanced payment mode and dashboard, offering efficient business performance monitoring.
This partnership aligns with LazyPay’s mission to streamline digital payments, expanding its quick commerce client portfolio, which includes Swiggy Instamart, Zepto, and Big Basket. In April, PayU India received authorization from the Reserve Bank of India to operate as a payment aggregator, allowing the onboarding of new merchants for its payment services.
The collaboration marks a significant step in the evolving fintech landscape, as LazyPay continues to enhance its ‘Pay Later’ services across various platforms. By leveraging PayU India’s extensive payment infrastructure, which supports over 150 payment modes including UPI, EMIs, and wallets, the partnership aims to provide a more versatile and secure payment experience for both consumers and merchants.
