National Payment Corporation of India (NPCI) has launched an AI-based chatbot, PAi, to create awareness around its products like FASTag, RuPay, UPI and AePS on a real time basis. PAi, which is essentially an AI-based virtual assistant, is available round the clock helping users with access to accurate information on NPCI products. Customers can raise queries in English and Hindi, via text or voice on the websites of NPCI, RuPay, and UPI Chalega. Through PAi, users get verified automated responses on all NPCI’s products. PAi would also be accessible to global RuPay cardholders as well. Kunal Kalawatia, chief of marketing, NPCI, said PAi is expected to create entirely new user experiences that are as natural and easy as conversations, help users know about NPCI products and in-turn promote digital payments. PAi is developed by Bengaluru based startup CoRover whose AI/ML powered NLP chatbot technology has been accessed by 20 crore+ consumers.
