ICICI Prudential Life Insurance and Saraswat Cooperative Bank have tied up to offer various life insurance products to the bank’s customers. These products would include life cover as well as wealth products. Saraswat Bank’s 280 plus branches in Maharashtra, Goa, Gujarat, Delhi, Madhya Pradesh and Karnataka will now offer the range of health insurance plans and other long term saving products of ICICI Prudential Life Insurance. Smita Sandhane, MD, Saraswat Cooperative Bank, said since customer centricity forms the core philosophy of both the companies, it is going to be a mutually benefitting collaboration and the bank is looking forward to work closely with ICICI Prudential Life. N.S. Kannan, MD and CEO, ICICI Prudential Life Insurance, said the company’s customer centric protection products will enable the bank’s customers to mitigate the uncertainties of life and provide a financial safety net to their families. He added that through the company’s digital platform, it can facilitate a paperless on-boarding and deliver superior service to the customers.
