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Digi Prayas from Axis Bank

Axis Bank is implementing an initiative to provide financial literacy to some 80,000 people across the country. Called ‘Digi-Prayas’, the initiative is expected to help people to be financially literate, digitally aware and be active on various modes of digital banking. The bank intends to take up the initiative in 24 selected villages across the country. As part of the program, the bank is also setting up a digital banking ecosystem comprising business correspondents, EDC/POS devices, micro ATMs in these villages. Knowledge in financial issues will be imparted through activities like hosting awareness sessions, workshops on digital modes of financial transactions, educating citizens about government policies and digital banking options available to them, besides training citizens to access and use electronic payment systems (EPS) such as IMPS, UPI, Bank PoS machines.

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