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BoB launches YouTube channel

Bank of Baroda has launched its official channel on YouTube. It had recently launched its formal presence on social platforms like Facebook and Twitter and had seen enough traction of these platforms. The bank considers social media platform an important forum to stay connected with its customers. BoB MD and CEO P.S. Jayakumar said an audio-visual avenue as accorded by YouTube is in many ways a better way of communicating than static brochures or product usage literature etc. Going forward, creation of more videos is planned so that the bank can educate and engage with audiences much better, he said.

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