May is a special month every year. It is the month that Banking Frontiers celebrates its birthday. This May, we celebrate our 14th birthday.
We were wondering how we could best make this birthday interesting for our readers. And so we have done a few things.
First we have widened the coverage. We have added a regular section on MFIs, which are the first and foremost set of institutions that are driving the penetration of financial inclusion.
Secondly, we are now delving deeper into policy issues as is evident from this cover story.
Thirdly, we have tweaked the design. The font size has been reduced slightly and tightened to make the text crisper and easier to read.
Another feedback from readers was that there was too much of red. Now, red is the most powerful color and it is the color of top brands like Coca Cola, Colgate, Oracle, etc. Another powerful color is blue – logos of companies like Microsoft, IBM, HP, Pepsi, etc are in blue. So, we have now incorporated both these powerful colors in our headlines.
As a special gesture, we are giving you a special offer on subscription. If you subscribe for 2 years, we will give you the third year for free. This offer is available till June end.
The BFSI community has been very kind to us. Many of you have been readily sharing information, insights, view and analysis with us in the magazine and in the various programs we organize. Many IT companies have advertized in this magazine. Many have sponsored our roundtables, seminars, conferences and un-conferences. We are highly thankful to all of you.
Last, but not the least, I am thankful to all the employees who have made Banking Frontiers a notable brand in India.
On this joyous occasion, we look forward to lots of achche din with along with all of you.